Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Sarah 12631
VM0012631Membermember12631@example.test · +601110012631 · Preferred outlet: OPLUMO Outlet 1
Birthday SoonLunch
Consent Status
Opted In
Points Balance
436
Current loyalty balance
Lifetime Spend
RM 546
Across 11 visits
Total Visits
11
Since 2025-10-16
Average Order Value
RM 44
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
178d
2026-04-14
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
436 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-14 · OPLUMO Outlet 1
Outlet purchase
2026-04-02 · Member activity · RM 33.00
App session
2026-03-21 · OPLUMO Outlet 1
Points credited
2026-03-09 · Member activity · RM 37.40
Win-back campaign delivered
2026-02-25 · OPLUMO Outlet 1
Outlet purchase
2026-02-13 · Member activity · RM 41.80
Points credited
2026-02-01 · OPLUMO Outlet 1
Outlet purchase
2026-01-20 · Member activity · RM 46.20