Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 12614
VM0012614Platinummember12614@example.test · +601110012614 · Preferred outlet: OPLUMO Outlet 1
App UserFamily
Consent Status
Opted In
Points Balance
5,093
Current loyalty balance
Lifetime Spend
RM 6,367
Across 45 visits
Total Visits
45
Since 2024-06-28
Average Order Value
RM 166
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
41d
2026-08-29
App Status
Installed
OPLUMO App relationship
Member Status
Active
Platinum tier
Membership & rewards
Platinum member
5,093 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-08-29 · OPLUMO Outlet 1
Outlet purchase
2026-08-17 · Member activity · RM 124.50
App session
2026-08-05 · OPLUMO Outlet 1
Points credited
2026-07-24 · Member activity · RM 141.10
Win-back campaign delivered
2026-07-12 · OPLUMO Outlet 1
Outlet purchase
2026-06-30 · Member activity · RM 157.70
Points credited
2026-06-18 · OPLUMO Outlet 1
Outlet purchase
2026-06-06 · Member activity · RM 174.30