Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Siti 12613
VM0012613Goldmember12613@example.test · +601110012613 · Preferred outlet: OPLUMO Outlet 17
New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,637
Current loyalty balance
Lifetime Spend
RM 3,297
Across 23 visits
Total Visits
23
Since 2025-07-13
Average Order Value
RM 119
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
57d
2026-08-13
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,637 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-13 · OPLUMO Outlet 17
Outlet purchase
2026-08-01 · Member activity · RM 89.25
App session
2026-07-20 · OPLUMO Outlet 17
Points credited
2026-07-08 · Member activity · RM 101.15
Win-back campaign delivered
2026-06-26 · OPLUMO Outlet 17
Outlet purchase
2026-06-14 · Member activity · RM 113.05
Points credited
2026-06-02 · OPLUMO Outlet 17
Outlet purchase
2026-05-21 · Member activity · RM 124.95