Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Siti 12601
VM0012601Platinummember12601@example.test · +601110012601 · Preferred outlet: OPLUMO Outlet 5
FamilyDelivery
Consent Status
Opted In
Points Balance
6,120
Current loyalty balance
Lifetime Spend
RM 7,650
Across 42 visits
Total Visits
42
Since 2024-04-15
Average Order Value
RM 174
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
169d
2026-04-23
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
6,120 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-23 · OPLUMO Outlet 5
Outlet purchase
2026-04-11 · Member activity · RM 130.50
App session
2026-03-30 · OPLUMO Outlet 5
Points credited
2026-03-18 · Member activity · RM 147.90
Win-back campaign delivered
2026-03-06 · OPLUMO Outlet 5
Outlet purchase
2026-02-22 · Member activity · RM 165.30
Points credited
2026-02-10 · OPLUMO Outlet 5
Outlet purchase
2026-01-29 · Member activity · RM 182.70