Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 12594
VM0012594Silvermember12594@example.test · +601110012594 · Preferred outlet: OPLUMO Outlet 15
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,842
Current loyalty balance
Lifetime Spend
RM 2,303
Across 28 visits
Total Visits
28
Since 2025-03-11
Average Order Value
RM 86
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
91d
2026-07-10
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,842 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-07-10 · OPLUMO Outlet 15
Outlet purchase
2026-06-28 · Member activity · RM 64.50
App session
2026-06-16 · OPLUMO Outlet 15
Points credited
2026-06-04 · Member activity · RM 73.10
Win-back campaign delivered
2026-05-23 · OPLUMO Outlet 15
Outlet purchase
2026-05-11 · Member activity · RM 81.70
Points credited
2026-04-29 · OPLUMO Outlet 15
Outlet purchase
2026-04-17 · Member activity · RM 90.30