Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 12581
VM0012581Silvermember12581@example.test · +601110012581 · Preferred outlet: OPLUMO Outlet 2
New JoinerHigh Value
Consent Status
Opted In
Points Balance
1,831
Current loyalty balance
Lifetime Spend
RM 2,290
Across 22 visits
Total Visits
22
Since 2025-04-01
Average Order Value
RM 102
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
178d
2026-04-14
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,831 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-14 · OPLUMO Outlet 2
Outlet purchase
2026-04-02 · Member activity · RM 76.50
App session
2026-03-21 · OPLUMO Outlet 2
Points credited
2026-03-09 · Member activity · RM 86.70
Win-back campaign delivered
2026-02-25 · OPLUMO Outlet 2
Outlet purchase
2026-02-13 · Member activity · RM 96.90
Points credited
2026-02-01 · OPLUMO Outlet 2
Outlet purchase
2026-01-20 · Member activity · RM 107.10