Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 12579
VM0012579Membermember12579@example.test · +601110012579 · Preferred outlet: OPLUMO Outlet 17
WeekendApp User
Consent Status
Opted In
Points Balance
658
Current loyalty balance
Lifetime Spend
RM 823
Across 10 visits
Total Visits
10
Since 2025-11-08
Average Order Value
RM 68
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
173d
2026-04-19
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
658 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-19 · OPLUMO Outlet 17
Outlet purchase
2026-04-07 · Member activity · RM 51.00
App session
2026-03-26 · OPLUMO Outlet 17
Points credited
2026-03-14 · Member activity · RM 57.80
Win-back campaign delivered
2026-03-02 · OPLUMO Outlet 17
Outlet purchase
2026-02-18 · Member activity · RM 64.60
Points credited
2026-02-06 · OPLUMO Outlet 17
Outlet purchase
2026-01-25 · Member activity · RM 71.40