Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 12563
VM0012563Membermember12563@example.test · +601110012563 · Preferred outlet: OPLUMO Outlet 1
WeekendApp User
Consent Status
Opted In
Points Balance
682
Current loyalty balance
Lifetime Spend
RM 853
Across 5 visits
Total Visits
5
Since 2026-02-21
Average Order Value
RM 174
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
158d
2026-05-04
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
682 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-04 · OPLUMO Outlet 1
Outlet purchase
2026-04-22 · Member activity · RM 130.50
App session
2026-04-10 · OPLUMO Outlet 1
Points credited
2026-03-29 · Member activity · RM 147.90
Win-back campaign delivered
2026-03-17 · OPLUMO Outlet 1
Outlet purchase
2026-03-05 · Member activity · RM 165.30
Points credited
2026-02-21 · OPLUMO Outlet 1
Outlet purchase
2026-02-09 · Member activity · RM 182.70