Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 12537
VM0012537Goldmember12537@example.test · +601110012537 · Preferred outlet: OPLUMO Outlet 9
FamilyDelivery
Consent Status
Opted In
Points Balance
3,162
Current loyalty balance
Lifetime Spend
RM 3,954
Across 42 visits
Total Visits
42
Since 2024-07-31
Average Order Value
RM 90
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
62d
2026-08-08
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,162 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-08 · OPLUMO Outlet 9
Outlet purchase
2026-07-27 · Member activity · RM 67.50
App session
2026-07-15 · OPLUMO Outlet 9
Points credited
2026-07-03 · Member activity · RM 76.50
Win-back campaign delivered
2026-06-21 · OPLUMO Outlet 9
Outlet purchase
2026-06-09 · Member activity · RM 85.50
Points credited
2026-05-28 · OPLUMO Outlet 9
Outlet purchase
2026-05-16 · Member activity · RM 94.50