Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 12496
VM0012496Goldmember12496@example.test · +601110012496 · Preferred outlet: OPLUMO Outlet 2
High ValueWeekend
Consent Status
Opted Out
Points Balance
4,417
Current loyalty balance
Lifetime Spend
RM 5,522
Across 42 visits
Total Visits
42
Since 2024-05-22
Average Order Value
RM 121
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
132d
2026-05-30
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
4,417 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-30 · OPLUMO Outlet 2
Outlet purchase
2026-05-18 · Member activity · RM 90.75
App session
2026-05-06 · OPLUMO Outlet 2
Points credited
2026-04-24 · Member activity · RM 102.85
Win-back campaign delivered
2026-04-12 · OPLUMO Outlet 2
Outlet purchase
2026-03-31 · Member activity · RM 114.95
Points credited
2026-03-19 · OPLUMO Outlet 2
Outlet purchase
2026-03-07 · Member activity · RM 127.05