Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 12494
VM0012494Goldmember12494@example.test · +601110012494 · Preferred outlet: OPLUMO Outlet 17
App UserFamily
Consent Status
Opted In
Points Balance
3,345
Current loyalty balance
Lifetime Spend
RM 4,181
Across 43 visits
Total Visits
43
Since 2024-07-18
Average Order Value
RM 78
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
57d
2026-08-13
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,345 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-13 · OPLUMO Outlet 17
Outlet purchase
2026-08-01 · Member activity · RM 58.50
App session
2026-07-20 · OPLUMO Outlet 17
Points credited
2026-07-08 · Member activity · RM 66.30
Win-back campaign delivered
2026-06-26 · OPLUMO Outlet 17
Outlet purchase
2026-06-14 · Member activity · RM 74.10
Points credited
2026-06-02 · OPLUMO Outlet 17
Outlet purchase
2026-05-21 · Member activity · RM 81.90