Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
J1
Jason 12478
VM0012478Silvermember12478@example.test · +601110012478 · Preferred outlet: OPLUMO Outlet 1
App UserFamily
Consent Status
Opted Out
Points Balance
1,352
Current loyalty balance
Lifetime Spend
RM 1,691
Across 31 visits
Total Visits
31
Since 2025-01-18
Average Order Value
RM 59
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
89d
2026-07-12
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,352 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-12 · OPLUMO Outlet 1
Outlet purchase
2026-06-30 · Member activity · RM 44.25
App session
2026-06-18 · OPLUMO Outlet 1
Points credited
2026-06-06 · Member activity · RM 50.15
Win-back campaign delivered
2026-05-25 · OPLUMO Outlet 1
Outlet purchase
2026-05-13 · Member activity · RM 56.05
Points credited
2026-05-01 · OPLUMO Outlet 1
Outlet purchase
2026-04-19 · Member activity · RM 61.95