Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 12417
VM0012417Goldmember12417@example.test · +601110012417 · Preferred outlet: OPLUMO Outlet 8
FamilyDelivery
Consent Status
Opted In
Points Balance
2,860
Current loyalty balance
Lifetime Spend
RM 3,576
Across 32 visits
Total Visits
32
Since 2025-01-31
Average Order Value
RM 142
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
58d
2026-08-12
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,860 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-12 · OPLUMO Outlet 8
Outlet purchase
2026-07-31 · Member activity · RM 106.50
App session
2026-07-19 · OPLUMO Outlet 8
Points credited
2026-07-07 · Member activity · RM 120.70
Win-back campaign delivered
2026-06-25 · OPLUMO Outlet 8
Outlet purchase
2026-06-13 · Member activity · RM 134.90
Points credited
2026-06-01 · OPLUMO Outlet 8
Outlet purchase
2026-05-20 · Member activity · RM 149.10