Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Sarah 12415
VM0012415Membermember12415@example.test · +601110012415 · Preferred outlet: OPLUMO Outlet 6
Birthday SoonLunch
Consent Status
Opted In
Points Balance
324
Current loyalty balance
Lifetime Spend
RM 406
Across 3 visits
Total Visits
3
Since 2026-06-21
Average Order Value
RM 166
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
74d
2026-07-27
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
324 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-27 · OPLUMO Outlet 6
Outlet purchase
2026-07-15 · Member activity · RM 124.50
App session
2026-07-03 · OPLUMO Outlet 6
Points credited
2026-06-21 · Member activity · RM 141.10
Win-back campaign delivered
2026-06-09 · OPLUMO Outlet 6
Outlet purchase
2026-05-28 · Member activity · RM 157.70
Points credited
2026-05-16 · OPLUMO Outlet 6
Outlet purchase
2026-05-04 · Member activity · RM 174.30