Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 01238
VM0001238Platinummember1238@example.test · +601110001238 · Preferred outlet: OPLUMO Outlet 15
App UserFamily
Consent Status
Opted Out
Points Balance
4,884
Current loyalty balance
Lifetime Spend
RM 6,106
Across 39 visits
Total Visits
39
Since 2024-10-10
Average Order Value
RM 148
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
45d
2026-08-25
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
4,884 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-25 · OPLUMO Outlet 15
Outlet purchase
2026-08-13 · Member activity · RM 111.00
App session
2026-08-01 · OPLUMO Outlet 15
Points credited
2026-07-20 · Member activity · RM 125.80
Win-back campaign delivered
2026-07-08 · OPLUMO Outlet 15
Outlet purchase
2026-06-26 · Member activity · RM 140.60
Points credited
2026-06-14 · OPLUMO Outlet 15
Outlet purchase
2026-06-02 · Member activity · RM 155.40