Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 12377
VM0012377Silvermember12377@example.test · +601110012377 · Preferred outlet: OPLUMO Outlet 2
FamilyDelivery
Consent Status
Opted Out
Points Balance
1,639
Current loyalty balance
Lifetime Spend
RM 2,050
Across 17 visits
Total Visits
17
Since 2025-10-24
Average Order Value
RM 104
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
62d
2026-08-08
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,639 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-08 · OPLUMO Outlet 2
Outlet purchase
2026-07-27 · Member activity · RM 78.00
App session
2026-07-15 · OPLUMO Outlet 2
Points credited
2026-07-03 · Member activity · RM 88.40
Win-back campaign delivered
2026-06-21 · OPLUMO Outlet 2
Outlet purchase
2026-06-09 · Member activity · RM 98.80
Points credited
2026-05-28 · OPLUMO Outlet 2
Outlet purchase
2026-05-16 · Member activity · RM 109.20