Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 12376
VM0012376Membermember12376@example.test · +601110012376 · Preferred outlet: OPLUMO Outlet 1
High ValueWeekend
Consent Status
Opted In
Points Balance
534
Current loyalty balance
Lifetime Spend
RM 668
Across 13 visits
Total Visits
13
Since 2025-12-30
Average Order Value
RM 57
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
67d
2026-08-03
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
534 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-03 · OPLUMO Outlet 1
Outlet purchase
2026-07-22 · Member activity · RM 42.75
App session
2026-07-10 · OPLUMO Outlet 1
Points credited
2026-06-28 · Member activity · RM 48.45
Win-back campaign delivered
2026-06-16 · OPLUMO Outlet 1
Outlet purchase
2026-06-04 · Member activity · RM 54.15
Points credited
2026-05-23 · OPLUMO Outlet 1
Outlet purchase
2026-05-11 · Member activity · RM 59.85