Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H1
Hakim 12344
VM0012344Platinummember12344@example.test · +601110012344 · Preferred outlet: OPLUMO Outlet 3
High ValueWeekend
Consent Status
Opted In
Points Balance
5,313
Current loyalty balance
Lifetime Spend
RM 6,642
Across 41 visits
Total Visits
41
Since 2024-08-13
Average Order Value
RM 152
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
67d
2026-08-03
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Platinum tier
Membership & rewards
Platinum member
5,313 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-03 · OPLUMO Outlet 3
Outlet purchase
2026-07-22 · Member activity · RM 114.00
App session
2026-07-10 · OPLUMO Outlet 3
Points credited
2026-06-28 · Member activity · RM 129.20
Win-back campaign delivered
2026-06-16 · OPLUMO Outlet 3
Outlet purchase
2026-06-04 · Member activity · RM 144.40
Points credited
2026-05-23 · OPLUMO Outlet 3
Outlet purchase
2026-05-11 · Member activity · RM 159.60