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HongdaFounder
Members · Customer 360

Customer 360

A complete view of this member's profile, value, behaviour and engagement across all outlets.

D1

Daniel 12342

VM0012342Silver

member12342@example.test · +601110012342 · Preferred outlet: OPLUMO Outlet 1

App UserFamily
Consent Status
Opted In
Points Balance
1,473
Current loyalty balance
Lifetime Spend
RM 1,842
Across 16 visits
Total Visits
16
Since 2025-07-27
Average Order Value
RM 151
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
169d
2026-04-23
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards

Silver member

★
1,473 pointsCurrent redeemable points balance.
%
RM10 Birthday RewardAvailable · expires 2026-12-31
%
Free BeverageAvailable · expires 2026-11-30
Member notes

Relationship context

N
CRM NotePrefers weekend visits
Recent activity

Member timeline

Win-back campaign delivered
2026-04-23 · OPLUMO Outlet 1
Outlet purchase
2026-04-11 · Member activity · RM 113.25
App session
2026-03-30 · OPLUMO Outlet 1
Points credited
2026-03-18 · Member activity · RM 128.35
Win-back campaign delivered
2026-03-06 · OPLUMO Outlet 1
Outlet purchase
2026-02-22 · Member activity · RM 143.45
Points credited
2026-02-10 · OPLUMO Outlet 1
Outlet purchase
2026-01-29 · Member activity · RM 158.55