Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Sarah 12295
VM0012295Goldmember12295@example.test · +601110012295 · Preferred outlet: OPLUMO Outlet 5
Birthday SoonLunch
Consent Status
Opted Out
Points Balance
2,891
Current loyalty balance
Lifetime Spend
RM 3,614
Across 21 visits
Total Visits
21
Since 2025-08-16
Average Order Value
RM 167
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
59d
2026-08-11
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,891 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-11 · OPLUMO Outlet 5
Outlet purchase
2026-07-30 · Member activity · RM 125.25
App session
2026-07-18 · OPLUMO Outlet 5
Points credited
2026-07-06 · Member activity · RM 141.95
Win-back campaign delivered
2026-06-24 · OPLUMO Outlet 5
Outlet purchase
2026-06-12 · Member activity · RM 158.65
Points credited
2026-05-31 · OPLUMO Outlet 5
Outlet purchase
2026-05-19 · Member activity · RM 175.35