Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 12280
VM0012280Goldmember12280@example.test · +601110012280 · Preferred outlet: OPLUMO Outlet 7
High ValueWeekend
Consent Status
Opted In
Points Balance
2,961
Current loyalty balance
Lifetime Spend
RM 3,702
Across 18 visits
Total Visits
18
Since 2025-08-29
Average Order Value
RM 167
Member AOV
Preferred Outlet
OPLUMO Outlet 7
Most visited location
Last Visit
100d
2026-07-01
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,961 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-07-01 · OPLUMO Outlet 7
Outlet purchase
2026-06-19 · Member activity · RM 125.25
App session
2026-06-07 · OPLUMO Outlet 7
Points credited
2026-05-26 · Member activity · RM 141.95
Win-back campaign delivered
2026-05-14 · OPLUMO Outlet 7
Outlet purchase
2026-05-02 · Member activity · RM 158.65
Points credited
2026-04-20 · OPLUMO Outlet 7
Outlet purchase
2026-04-08 · Member activity · RM 175.35