Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 12268
VM0012268Silvermember12268@example.test · +601110012268 · Preferred outlet: OPLUMO Outlet 12
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
1,272
Current loyalty balance
Lifetime Spend
RM 1,591
Across 13 visits
Total Visits
13
Since 2025-12-30
Average Order Value
RM 103
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
67d
2026-08-03
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,272 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-03 · OPLUMO Outlet 12
Outlet purchase
2026-07-22 · Member activity · RM 77.25
App session
2026-07-10 · OPLUMO Outlet 12
Points credited
2026-06-28 · Member activity · RM 87.55
Win-back campaign delivered
2026-06-16 · OPLUMO Outlet 12
Outlet purchase
2026-06-04 · Member activity · RM 97.85
Points credited
2026-05-23 · OPLUMO Outlet 12
Outlet purchase
2026-05-11 · Member activity · RM 108.15