Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 12267
VM0012267Silvermember12267@example.test · +601110012267 · Preferred outlet: OPLUMO Outlet 11
WeekendApp User
Consent Status
Opted Out
Points Balance
2,158
Current loyalty balance
Lifetime Spend
RM 2,699
Across 32 visits
Total Visits
32
Since 2025-02-16
Average Order Value
RM 87
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
42d
2026-08-28
App Status
Not Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
2,158 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-08-28 · OPLUMO Outlet 11
Outlet purchase
2026-08-16 · Member activity · RM 65.25
App session
2026-08-04 · OPLUMO Outlet 11
Points credited
2026-07-23 · Member activity · RM 73.95
Win-back campaign delivered
2026-07-11 · OPLUMO Outlet 11
Outlet purchase
2026-06-29 · Member activity · RM 82.65
Points credited
2026-06-17 · OPLUMO Outlet 11
Outlet purchase
2026-06-05 · Member activity · RM 91.35