Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Siti 12253
VM0012253Goldmember12253@example.test · +601110012253 · Preferred outlet: OPLUMO Outlet 14
New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,511
Current loyalty balance
Lifetime Spend
RM 3,139
Across 22 visits
Total Visits
22
Since 2025-04-08
Average Order Value
RM 118
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
171d
2026-04-21
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,511 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-21 · OPLUMO Outlet 14
Outlet purchase
2026-04-09 · Member activity · RM 88.50
App session
2026-03-28 · OPLUMO Outlet 14
Points credited
2026-03-16 · Member activity · RM 100.30
Win-back campaign delivered
2026-03-04 · OPLUMO Outlet 14
Outlet purchase
2026-02-20 · Member activity · RM 112.10
Points credited
2026-02-08 · OPLUMO Outlet 14
Outlet purchase
2026-01-27 · Member activity · RM 123.90