Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
H1
Hakim 12224
VM0012224Silvermember12224@example.test · +601110012224 · Preferred outlet: OPLUMO Outlet 2
High ValueWeekend
Consent Status
Opted In
Points Balance
1,635
Current loyalty balance
Lifetime Spend
RM 2,045
Across 17 visits
Total Visits
17
Since 2025-10-28
Average Order Value
RM 119
Member AOV
Preferred Outlet
OPLUMO Outlet 2
Most visited location
Last Visit
58d
2026-08-12
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,635 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-12 · OPLUMO Outlet 2
Outlet purchase
2026-07-31 · Member activity · RM 89.25
App session
2026-07-19 · OPLUMO Outlet 2
Points credited
2026-07-07 · Member activity · RM 101.15
Win-back campaign delivered
2026-06-25 · OPLUMO Outlet 2
Outlet purchase
2026-06-13 · Member activity · RM 113.05
Points credited
2026-06-01 · OPLUMO Outlet 2
Outlet purchase
2026-05-20 · Member activity · RM 124.95