Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 12150
VM0012150Membermember12150@example.test · +601110012150 · Preferred outlet: OPLUMO Outlet 13
App UserFamily
Consent Status
Opted In
Points Balance
274
Current loyalty balance
Lifetime Spend
RM 343
Across 4 visits
Total Visits
4
Since 2026-06-18
Average Order Value
RM 88
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
59d
2026-08-11
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
274 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-11 · OPLUMO Outlet 13
Outlet purchase
2026-07-30 · Member activity · RM 66.00
App session
2026-07-18 · OPLUMO Outlet 13
Points credited
2026-07-06 · Member activity · RM 74.80
Win-back campaign delivered
2026-06-24 · OPLUMO Outlet 13
Outlet purchase
2026-06-12 · Member activity · RM 83.60
Points credited
2026-05-31 · OPLUMO Outlet 13
Outlet purchase
2026-05-19 · Member activity · RM 92.40