Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 12124
VM0012124Membermember12124@example.test · +601110012124 · Preferred outlet: OPLUMO Outlet 4
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
632
Current loyalty balance
Lifetime Spend
RM 791
Across 25 visits
Total Visits
25
Since 2025-03-26
Average Order Value
RM 37
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
130d
2026-06-01
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
632 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-01 · OPLUMO Outlet 4
Outlet purchase
2026-05-20 · Member activity · RM 27.75
App session
2026-05-08 · OPLUMO Outlet 4
Points credited
2026-04-26 · Member activity · RM 31.45
Win-back campaign delivered
2026-04-14 · OPLUMO Outlet 4
Outlet purchase
2026-04-02 · Member activity · RM 35.15
Points credited
2026-03-21 · OPLUMO Outlet 4
Outlet purchase
2026-03-09 · Member activity · RM 38.85