Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 12114
VM0012114Silvermember12114@example.test · +601110012114 · Preferred outlet: OPLUMO Outlet 11
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,036
Current loyalty balance
Lifetime Spend
RM 1,295
Across 15 visits
Total Visits
15
Since 2025-08-21
Average Order Value
RM 86
Member AOV
Preferred Outlet
OPLUMO Outlet 11
Most visited location
Last Visit
162d
2026-04-30
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,036 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-30 · OPLUMO Outlet 11
Outlet purchase
2026-04-18 · Member activity · RM 64.50
App session
2026-04-06 · OPLUMO Outlet 11
Points credited
2026-03-25 · Member activity · RM 73.10
Win-back campaign delivered
2026-03-13 · OPLUMO Outlet 11
Outlet purchase
2026-03-01 · Member activity · RM 81.70
Points credited
2026-02-17 · OPLUMO Outlet 11
Outlet purchase
2026-02-05 · Member activity · RM 90.30