Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 12112
VM0012112Silvermember12112@example.test · +601110012112 · Preferred outlet: OPLUMO Outlet 9
High ValueWeekend
Consent Status
Opted Out
Points Balance
1,634
Current loyalty balance
Lifetime Spend
RM 2,044
Across 23 visits
Total Visits
23
Since 2025-06-15
Average Order Value
RM 78
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
85d
2026-07-16
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,634 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-16 · OPLUMO Outlet 9
Outlet purchase
2026-07-04 · Member activity · RM 58.50
App session
2026-06-22 · OPLUMO Outlet 9
Points credited
2026-06-10 · Member activity · RM 66.30
Win-back campaign delivered
2026-05-29 · OPLUMO Outlet 9
Outlet purchase
2026-05-17 · Member activity · RM 74.10
Points credited
2026-05-05 · OPLUMO Outlet 9
Outlet purchase
2026-04-23 · Member activity · RM 81.90