Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 12111
VM0012111Membermember12111@example.test · +601110012111 · Preferred outlet: OPLUMO Outlet 8
Birthday SoonLunch
Consent Status
Opted In
Points Balance
105
Current loyalty balance
Lifetime Spend
RM 132
Across 1 visits
Total Visits
1
Since 2026-03-31
Average Order Value
RM 140
Member AOV
Preferred Outlet
OPLUMO Outlet 8
Most visited location
Last Visit
174d
2026-04-18
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
105 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-18 · OPLUMO Outlet 8
Outlet purchase
2026-04-06 · Member activity · RM 105.00
App session
2026-03-25 · OPLUMO Outlet 8
Points credited
2026-03-13 · Member activity · RM 119.00
Win-back campaign delivered
2026-03-01 · OPLUMO Outlet 8
Outlet purchase
2026-02-17 · Member activity · RM 133.00
Points credited
2026-02-05 · OPLUMO Outlet 8
Outlet purchase
2026-01-24 · Member activity · RM 147.00