Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 12100
VM0012100Membermember12100@example.test · +601110012100 · Preferred outlet: OPLUMO Outlet 14
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
401
Current loyalty balance
Lifetime Spend
RM 502
Across 16 visits
Total Visits
16
Since 2025-11-04
Average Order Value
RM 28
Member AOV
Preferred Outlet
OPLUMO Outlet 14
Most visited location
Last Visit
69d
2026-08-01
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Member tier
Membership & rewards
Member member
401 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-01 · OPLUMO Outlet 14
Outlet purchase
2026-07-20 · Member activity · RM 21.00
App session
2026-07-08 · OPLUMO Outlet 14
Points credited
2026-06-26 · Member activity · RM 23.80
Win-back campaign delivered
2026-06-14 · OPLUMO Outlet 14
Outlet purchase
2026-06-02 · Member activity · RM 26.60
Points credited
2026-05-21 · OPLUMO Outlet 14
Outlet purchase
2026-05-09 · Member activity · RM 29.40