Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 12052
VM0012052Silvermember12052@example.test · +601110012052 · Preferred outlet: OPLUMO Outlet 17
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
1,919
Current loyalty balance
Lifetime Spend
RM 2,400
Across 15 visits
Total Visits
15
Since 2025-10-15
Average Order Value
RM 134
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
107d
2026-06-24
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,919 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-24 · OPLUMO Outlet 17
Outlet purchase
2026-06-12 · Member activity · RM 100.50
App session
2026-05-31 · OPLUMO Outlet 17
Points credited
2026-05-19 · Member activity · RM 113.90
Win-back campaign delivered
2026-05-07 · OPLUMO Outlet 17
Outlet purchase
2026-04-25 · Member activity · RM 127.30
Points credited
2026-04-13 · OPLUMO Outlet 17
Outlet purchase
2026-04-01 · Member activity · RM 140.70