Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 12050
VM0012050Goldmember12050@example.test · +601110012050 · Preferred outlet: OPLUMO Outlet 15
LunchNew Joiner
Consent Status
Opted In
Points Balance
3,435
Current loyalty balance
Lifetime Spend
RM 4,295
Across 39 visits
Total Visits
39
Since 2024-07-08
Average Order Value
RM 94
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
139d
2026-05-23
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,435 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-23 · OPLUMO Outlet 15
Outlet purchase
2026-05-11 · Member activity · RM 70.50
App session
2026-04-29 · OPLUMO Outlet 15
Points credited
2026-04-17 · Member activity · RM 79.90
Win-back campaign delivered
2026-04-05 · OPLUMO Outlet 15
Outlet purchase
2026-03-24 · Member activity · RM 89.30
Points credited
2026-03-12 · OPLUMO Outlet 15
Outlet purchase
2026-02-28 · Member activity · RM 98.70