Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 12038
VM0012038Goldmember12038@example.test · +601110012038 · Preferred outlet: OPLUMO Outlet 3
App UserFamily
Consent Status
Opted Out
Points Balance
3,598
Current loyalty balance
Lifetime Spend
RM 4,499
Across 37 visits
Total Visits
37
Since 2024-08-04
Average Order Value
RM 162
Member AOV
Preferred Outlet
OPLUMO Outlet 3
Most visited location
Last Visit
148d
2026-05-14
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
3,598 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-14 · OPLUMO Outlet 3
Outlet purchase
2026-05-02 · Member activity · RM 121.50
App session
2026-04-20 · OPLUMO Outlet 3
Points credited
2026-04-08 · Member activity · RM 137.70
Win-back campaign delivered
2026-03-27 · OPLUMO Outlet 3
Outlet purchase
2026-03-15 · Member activity · RM 153.90
Points credited
2026-03-03 · OPLUMO Outlet 3
Outlet purchase
2026-02-19 · Member activity · RM 170.10