Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
K1
Kavitha 12005
VM0012005Goldmember12005@example.test · +601110012005 · Preferred outlet: OPLUMO Outlet 4
New JoinerHigh Value
Consent Status
Opted Out
Points Balance
2,783
Current loyalty balance
Lifetime Spend
RM 3,479
Across 32 visits
Total Visits
32
Since 2024-11-05
Average Order Value
RM 88
Member AOV
Preferred Outlet
OPLUMO Outlet 4
Most visited location
Last Visit
145d
2026-05-17
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
2,783 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-05-17 · OPLUMO Outlet 4
Outlet purchase
2026-05-05 · Member activity · RM 66.00
App session
2026-04-23 · OPLUMO Outlet 4
Points credited
2026-04-11 · Member activity · RM 74.80
Win-back campaign delivered
2026-03-30 · OPLUMO Outlet 4
Outlet purchase
2026-03-18 · Member activity · RM 83.60
Points credited
2026-03-06 · OPLUMO Outlet 4
Outlet purchase
2026-02-22 · Member activity · RM 92.40