Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 11980
VM0011980Goldmember11980@example.test · +601110011980 · Preferred outlet: OPLUMO Outlet 13
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
3,883
Current loyalty balance
Lifetime Spend
RM 4,854
Across 36 visits
Total Visits
36
Since 2024-11-27
Average Order Value
RM 110
Member AOV
Preferred Outlet
OPLUMO Outlet 13
Most visited location
Last Visit
51d
2026-08-19
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
3,883 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-19 · OPLUMO Outlet 13
Outlet purchase
2026-08-07 · Member activity · RM 82.50
App session
2026-07-26 · OPLUMO Outlet 13
Points credited
2026-07-14 · Member activity · RM 93.50
Win-back campaign delivered
2026-07-02 · OPLUMO Outlet 13
Outlet purchase
2026-06-20 · Member activity · RM 104.50
Points credited
2026-06-08 · OPLUMO Outlet 13
Outlet purchase
2026-05-27 · Member activity · RM 115.50