Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 11955
VM0011955Silvermember11955@example.test · +601110011955 · Preferred outlet: OPLUMO Outlet 5
WeekendApp User
Consent Status
Opted Out
Points Balance
1,173
Current loyalty balance
Lifetime Spend
RM 1,467
Across 37 visits
Total Visits
37
Since 2024-12-20
Average Order Value
RM 35
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
10d
2026-09-29
App Status
Installed
OPLUMO App relationship
Member Status
Active
Silver tier
Membership & rewards
Silver member
1,173 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-09-29 · OPLUMO Outlet 5
Outlet purchase
2026-09-17 · Member activity · RM 26.25
App session
2026-09-05 · OPLUMO Outlet 5
Points credited
2026-08-24 · Member activity · RM 29.75
Win-back campaign delivered
2026-08-12 · OPLUMO Outlet 5
Outlet purchase
2026-07-31 · Member activity · RM 33.25
Points credited
2026-07-19 · OPLUMO Outlet 5
Outlet purchase
2026-07-07 · Member activity · RM 36.75