Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Siti 11917
VM0011917Silvermember11917@example.test · +601110011917 · Preferred outlet: OPLUMO Outlet 1
New JoinerHigh Value
Consent Status
Opted In
Points Balance
2,208
Current loyalty balance
Lifetime Spend
RM 2,761
Across 26 visits
Total Visits
26
Since 2025-04-28
Average Order Value
RM 113
Member AOV
Preferred Outlet
OPLUMO Outlet 1
Most visited location
Last Visit
79d
2026-07-22
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
2,208 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-22 · OPLUMO Outlet 1
Outlet purchase
2026-07-10 · Member activity · RM 84.75
App session
2026-06-28 · OPLUMO Outlet 1
Points credited
2026-06-16 · Member activity · RM 96.05
Win-back campaign delivered
2026-06-04 · OPLUMO Outlet 1
Outlet purchase
2026-05-23 · Member activity · RM 107.35
Points credited
2026-05-11 · OPLUMO Outlet 1
Outlet purchase
2026-04-29 · Member activity · RM 118.65