Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 11898
VM0011898Silvermember11898@example.test · +601110011898 · Preferred outlet: OPLUMO Outlet 16
LunchNew Joiner
Consent Status
Opted In
Points Balance
1,272
Current loyalty balance
Lifetime Spend
RM 1,591
Across 8 visits
Total Visits
8
Since 2025-12-10
Average Order Value
RM 167
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
177d
2026-04-15
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,272 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-04-15 · OPLUMO Outlet 16
Outlet purchase
2026-04-03 · Member activity · RM 125.25
App session
2026-03-22 · OPLUMO Outlet 16
Points credited
2026-03-10 · Member activity · RM 141.95
Win-back campaign delivered
2026-02-26 · OPLUMO Outlet 16
Outlet purchase
2026-02-14 · Member activity · RM 158.65
Points credited
2026-02-02 · OPLUMO Outlet 16
Outlet purchase
2026-01-21 · Member activity · RM 175.35