Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 11894
VM0011894Silvermember11894@example.test · +601110011894 · Preferred outlet: OPLUMO Outlet 12
App UserFamily
Consent Status
Opted In
Points Balance
2,270
Current loyalty balance
Lifetime Spend
RM 2,838
Across 40 visits
Total Visits
40
Since 2024-07-24
Average Order Value
RM 65
Member AOV
Preferred Outlet
OPLUMO Outlet 12
Most visited location
Last Visit
105d
2026-06-26
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
2,270 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-26 · OPLUMO Outlet 12
Outlet purchase
2026-06-14 · Member activity · RM 48.75
App session
2026-06-02 · OPLUMO Outlet 12
Points credited
2026-05-21 · Member activity · RM 55.25
Win-back campaign delivered
2026-05-09 · OPLUMO Outlet 12
Outlet purchase
2026-04-27 · Member activity · RM 61.75
Points credited
2026-04-15 · OPLUMO Outlet 12
Outlet purchase
2026-04-03 · Member activity · RM 68.25