Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
M1
Michelle 11819
VM0011819Membermember11819@example.test · +601110011819 · Preferred outlet: OPLUMO Outlet 5
WeekendApp User
Consent Status
Opted In
Points Balance
802
Current loyalty balance
Lifetime Spend
RM 1,004
Across 8 visits
Total Visits
8
Since 2026-01-26
Average Order Value
RM 140
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
130d
2026-06-01
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
802 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-01 · OPLUMO Outlet 5
Outlet purchase
2026-05-20 · Member activity · RM 105.00
App session
2026-05-08 · OPLUMO Outlet 5
Points credited
2026-04-26 · Member activity · RM 119.00
Win-back campaign delivered
2026-04-14 · OPLUMO Outlet 5
Outlet purchase
2026-04-02 · Member activity · RM 133.00
Points credited
2026-03-21 · OPLUMO Outlet 5
Outlet purchase
2026-03-09 · Member activity · RM 147.00