Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 11814
VM0011814Goldmember11814@example.test · +601110011814 · Preferred outlet: OPLUMO Outlet 17
App UserFamily
Consent Status
Opted In
Points Balance
2,783
Current loyalty balance
Lifetime Spend
RM 3,479
Across 25 visits
Total Visits
25
Since 2025-05-24
Average Order Value
RM 129
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
71d
2026-07-30
App Status
Not Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,783 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-07-30 · OPLUMO Outlet 17
Outlet purchase
2026-07-18 · Member activity · RM 96.75
App session
2026-07-06 · OPLUMO Outlet 17
Points credited
2026-06-24 · Member activity · RM 109.65
Win-back campaign delivered
2026-06-12 · OPLUMO Outlet 17
Outlet purchase
2026-05-31 · Member activity · RM 122.55
Points credited
2026-05-19 · OPLUMO Outlet 17
Outlet purchase
2026-05-07 · Member activity · RM 135.45