Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 11812
VM0011812Goldmember11812@example.test · +601110011812 · Preferred outlet: OPLUMO Outlet 15
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
4,746
Current loyalty balance
Lifetime Spend
RM 5,933
Across 33 visits
Total Visits
33
Since 2024-11-12
Average Order Value
RM 166
Member AOV
Preferred Outlet
OPLUMO Outlet 15
Most visited location
Last Visit
120d
2026-06-11
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Gold tier
Membership & rewards
Gold member
4,746 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-11 · OPLUMO Outlet 15
Outlet purchase
2026-05-30 · Member activity · RM 124.50
App session
2026-05-18 · OPLUMO Outlet 15
Points credited
2026-05-06 · Member activity · RM 141.10
Win-back campaign delivered
2026-04-24 · OPLUMO Outlet 15
Outlet purchase
2026-04-12 · Member activity · RM 157.70
Points credited
2026-03-31 · OPLUMO Outlet 15
Outlet purchase
2026-03-19 · Member activity · RM 174.30