Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
S1
Siti 11785
VM0011785Platinummember11785@example.test · +601110011785 · Preferred outlet: OPLUMO Outlet 5
FamilyDelivery
Consent Status
Opted In
Points Balance
4,812
Current loyalty balance
Lifetime Spend
RM 6,015
Across 43 visits
Total Visits
43
Since 2024-03-20
Average Order Value
RM 130
Member AOV
Preferred Outlet
OPLUMO Outlet 5
Most visited location
Last Visit
177d
2026-04-15
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Platinum tier
Membership & rewards
Platinum member
4,812 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-15 · OPLUMO Outlet 5
Outlet purchase
2026-04-03 · Member activity · RM 97.50
App session
2026-03-22 · OPLUMO Outlet 5
Points credited
2026-03-10 · Member activity · RM 110.50
Win-back campaign delivered
2026-02-26 · OPLUMO Outlet 5
Outlet purchase
2026-02-14 · Member activity · RM 123.50
Points credited
2026-02-02 · OPLUMO Outlet 5
Outlet purchase
2026-01-21 · Member activity · RM 136.50