Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 11745
VM0011745Goldmember11745@example.test · +601110011745 · Preferred outlet: OPLUMO Outlet 16
FamilyDelivery
Consent Status
Opted Out
Points Balance
2,796
Current loyalty balance
Lifetime Spend
RM 3,496
Across 23 visits
Total Visits
23
Since 2025-07-23
Average Order Value
RM 153
Member AOV
Preferred Outlet
OPLUMO Outlet 16
Most visited location
Last Visit
47d
2026-08-23
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
2,796 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-23 · OPLUMO Outlet 16
Outlet purchase
2026-08-11 · Member activity · RM 114.75
App session
2026-07-30 · OPLUMO Outlet 16
Points credited
2026-07-18 · Member activity · RM 130.05
Win-back campaign delivered
2026-07-06 · OPLUMO Outlet 16
Outlet purchase
2026-06-24 · Member activity · RM 145.35
Points credited
2026-06-12 · OPLUMO Outlet 16
Outlet purchase
2026-05-31 · Member activity · RM 160.65