Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
D1
Daniel 11670
VM0011670Silvermember11670@example.test · +601110011670 · Preferred outlet: OPLUMO Outlet 9
App UserFamily
Consent Status
Opted In
Points Balance
1,470
Current loyalty balance
Lifetime Spend
RM 1,838
Across 15 visits
Total Visits
15
Since 2025-11-23
Average Order Value
RM 118
Member AOV
Preferred Outlet
OPLUMO Outlet 9
Most visited location
Last Visit
68d
2026-08-02
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Silver tier
Membership & rewards
Silver member
1,470 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageExpired · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-02 · OPLUMO Outlet 9
Outlet purchase
2026-07-21 · Member activity · RM 88.50
App session
2026-07-09 · OPLUMO Outlet 9
Points credited
2026-06-27 · Member activity · RM 100.30
Win-back campaign delivered
2026-06-15 · OPLUMO Outlet 9
Outlet purchase
2026-06-03 · Member activity · RM 112.10
Points credited
2026-05-22 · OPLUMO Outlet 9
Outlet purchase
2026-05-10 · Member activity · RM 123.90