Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
ML
Mei Ling 11667
VM0011667Membermember11667@example.test · +601110011667 · Preferred outlet: OPLUMO Outlet 6
WeekendApp User
Consent Status
Opted Out
Points Balance
672
Current loyalty balance
Lifetime Spend
RM 841
Across 12 visits
Total Visits
12
Since 2025-12-06
Average Order Value
RM 65
Member AOV
Preferred Outlet
OPLUMO Outlet 6
Most visited location
Last Visit
109d
2026-06-22
App Status
Not Installed
OPLUMO App relationship
Member Status
Dormant
Member tier
Membership & rewards
Member member
672 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
Recent activity
Member timeline
Win-back campaign delivered
2026-06-22 · OPLUMO Outlet 6
Outlet purchase
2026-06-10 · Member activity · RM 48.75
App session
2026-05-29 · OPLUMO Outlet 6
Points credited
2026-05-17 · Member activity · RM 55.25
Win-back campaign delivered
2026-05-05 · OPLUMO Outlet 6
Outlet purchase
2026-04-23 · Member activity · RM 61.75
Points credited
2026-04-11 · OPLUMO Outlet 6
Outlet purchase
2026-03-30 · Member activity · RM 68.25