Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
WJ
Wei Jian 11654
VM0011654Silvermember11654@example.test · +601110011654 · Preferred outlet: OPLUMO Outlet 10
App UserFamily
Consent Status
Opted In
Points Balance
1,258
Current loyalty balance
Lifetime Spend
RM 1,573
Across 16 visits
Total Visits
16
Since 2025-08-02
Average Order Value
RM 122
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
163d
2026-04-29
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,258 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-04-29 · OPLUMO Outlet 10
Outlet purchase
2026-04-17 · Member activity · RM 91.50
App session
2026-04-05 · OPLUMO Outlet 10
Points credited
2026-03-24 · Member activity · RM 103.70
Win-back campaign delivered
2026-03-12 · OPLUMO Outlet 10
Outlet purchase
2026-02-28 · Member activity · RM 115.90
Points credited
2026-02-16 · OPLUMO Outlet 10
Outlet purchase
2026-02-04 · Member activity · RM 128.10