Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
A1
Arun 11644
VM0011644Silvermember11644@example.test · +601110011644 · Preferred outlet: OPLUMO Outlet 17
DeliveryBirthday Soon
Consent Status
Opted In
Points Balance
1,265
Current loyalty balance
Lifetime Spend
RM 1,582
Across 32 visits
Total Visits
32
Since 2024-11-26
Average Order Value
RM 64
Member AOV
Preferred Outlet
OPLUMO Outlet 17
Most visited location
Last Visit
124d
2026-06-07
App Status
Installed
OPLUMO App relationship
Member Status
Dormant
Silver tier
Membership & rewards
Silver member
1,265 pointsCurrent redeemable points balance.
RM10 Birthday RewardUsed · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NoteNo manual notes yet
Recent activity
Member timeline
Win-back campaign delivered
2026-06-07 · OPLUMO Outlet 17
Outlet purchase
2026-05-26 · Member activity · RM 48.00
App session
2026-05-14 · OPLUMO Outlet 17
Points credited
2026-05-02 · Member activity · RM 54.40
Win-back campaign delivered
2026-04-20 · OPLUMO Outlet 17
Outlet purchase
2026-04-08 · Member activity · RM 60.80
Points credited
2026-03-27 · OPLUMO Outlet 17
Outlet purchase
2026-03-15 · Member activity · RM 67.20