Members · Customer 360
Customer 360
A complete view of this member's profile, value, behaviour and engagement across all outlets.
N1
Nurul 11637
VM0011637Goldmember11637@example.test · +601110011637 · Preferred outlet: OPLUMO Outlet 10
New JoinerHigh Value
Consent Status
Opted In
Points Balance
4,655
Current loyalty balance
Lifetime Spend
RM 5,819
Across 35 visits
Total Visits
35
Since 2024-12-07
Average Order Value
RM 134
Member AOV
Preferred Outlet
OPLUMO Outlet 10
Most visited location
Last Visit
59d
2026-08-11
App Status
Installed
OPLUMO App relationship
Member Status
At Risk
Gold tier
Membership & rewards
Gold member
4,655 pointsCurrent redeemable points balance.
RM10 Birthday RewardAvailable · expires 2026-12-31
Free BeverageAvailable · expires 2026-11-30
Member notes
Relationship context
CRM NotePrefers weekend visits
CRM NoteConsider win-back offer
Recent activity
Member timeline
Win-back campaign delivered
2026-08-11 · OPLUMO Outlet 10
Outlet purchase
2026-07-30 · Member activity · RM 100.50
App session
2026-07-18 · OPLUMO Outlet 10
Points credited
2026-07-06 · Member activity · RM 113.90
Win-back campaign delivered
2026-06-24 · OPLUMO Outlet 10
Outlet purchase
2026-06-12 · Member activity · RM 127.30
Points credited
2026-05-31 · OPLUMO Outlet 10
Outlet purchase
2026-05-19 · Member activity · RM 140.70